Privacy Policy

Redefine Beauty Aesthetics ("we," "our," or "us") is committed to protecting the privacy and confidentiality of your personal information. This Privacy Policy explains how we collect, use, store and protect information when you visit our clinic, use our website, interact with our chatbot, or communicate with our team.

1. Information We Collect

Personal Information

When you book an appointment, contact us or interact with our chatbot, we may collect:

• Full name
• Phone number and/or email address
• Preferred clinic location (Montague or Charlottetown)
• Service or treatment interests
• Appointment preferences and availability

Health & Medical Information

As a medical aesthetics clinic, we may collect health-related information necessary to provide safe and appropriate treatments, including medical history, medications, allergies and skin concerns. This information is collected directly from you at your appointment or consultation and is treated with the highest level of confidentiality.

Website & Chatbot Information

When you visit our website or interact with our AI chatbot, we may automatically collect:

• Browser type and device information
• Pages visited and time spent on our site
• Messages and responses submitted through the chatbot

2. How We Use Your Information

We use the information we collect to:

• Contact you to confirm, schedule or follow up on appointments
• Provide safe, appropriate and personalized aesthetic treatments
• Respond to your questions and inquiries
• Send appointment reminders or follow-up care information
• Improve our services, website and chatbot experience
• Comply with applicable legal and regulatory obligations

We do not use your information for unsolicited marketing without your consent.

3. How We Share Your Information

We do not sell, rent or trade your personal information to third parties. We may share your information only in the following limited circumstances:

• With trusted service providers who assist in operating our clinic, website or appointment systems (such as our CRM platform), who are bound by confidentiality obligations
• Where required by law, court order or regulatory authority
• With your explicit written consent

4. Data Storage & Security

Your information is stored securely within our client management system. We implement reasonable administrative, technical and physical safeguards to protect your personal information from unauthorized access, loss or misuse. Only authorized staff members have access to your records, and access is limited to what is necessary to provide your care.

5. Retention of Information

We retain your personal information for as long as necessary to provide our services and comply with applicable laws. Medical and treatment records are retained in accordance with provincial health record requirements. You may request deletion of your non-medical personal information at any time, subject to any legal retention obligations.

6. Your Rights

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information (subject to legal limitations)
• Withdraw consent for communications or non-essential data use
• File a complaint with the applicable privacy commissioner if you believe your rights have been violated

To exercise any of these rights, please contact us using the information in Section 9.

7. Cookies & Website Tracking

Our website may use cookies and similar technologies to improve your browsing experience and understand how visitors use our site. You can control cookie settings through your browser. Disabling cookies may limit some website functionality.

8. AI Chatbot

Our website and communication channels may use an AI-powered chatbot to assist with inquiries and appointment requests. Conversations with the chatbot may be stored and reviewed by our team to improve service quality and follow up on appointment requests. Please do not share sensitive medical details through the chatbot — those conversations are best had directly with our clinical staff.

9. Contact Us

If you have any questions about this Privacy Policy or how we handle your information, please contact us:

Redefine Beauty Aesthetics
Locations: Montague & Charlottetown, Prince Edward Island
Email: redefinebeautystaff@gmail.com
Phone: 782-377-9959
Website: https://re-definebeauty.com/

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. The updated policy will be posted on our website with a revised effective date. We encourage you to review this policy periodically.

By using our services, website or chatbot, you acknowledge that you have read and understood this Privacy Policy.